Creative Services & Ideas

Senior copywriting, branding and 3D for brands and agencies.

At NGCSI, you work directly with Nabina Ghosh on copywriting, brand communication, design and 3D visualisation. She writes the copy and leads the creative work, drawing on 28+ years across network and boutique agencies.

MitraSena agricultural product — 3D packaged can floating in water, by Nabina Ghosh

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From the portfolio

The work makes the case.

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Khadi print advertisement: ‘We make people’ above a woman weaving, with long copy about skills and livelihoods
Advertising copywriting · Khadi

“We make people.”

A print campaign that shifts attention from the cloth to the people who make it. Three words introduce a longer story of skills, livelihoods and self-reliance.

See the advertising work

The portfolio spans advertising, films, identity, packaging and 3D. Explore it by discipline to see the range of Nabina’s work.

“
Nabina’s is a creative mind. It informs her sharp writing, her ideas and designs, and her analytical skills, all of which make her both a hands-on talent and an adept leader. This thinking in the round is rare. Anything an individual in her team can do, she can do better.
Suguna Swamy, former Creative Director, Ogilvy

A few brands this has worked for

Indian Oil
Tata Steel
Sony BBC Earth
Jaquar
Titan Eyeplus
ArcelorMittal
Portrait of Nabina Ghosh — Creative Director, Copywriter and 3D Specialist, Kolkata

Nabina Ghosh

“I spent 28+ years inside network and boutique agencies learning how good work gets made at every scale. Then built a studio small enough to put all of that experience to work under one head.”

Copywriter by trade, art director by habit, 3D artist by obsession. From first conversation to final delivery, you'll work with her directly.

More about Nabina →

Questions

Do you work white-label for agencies?+

Often. A good part of our work ships under someone else's logo. You work directly with Nabina; the agency retains the client relationship and the credit.

Are you a one-person studio or a team?+

Nabina writes the copy and leads the creative work. We bring in trusted specialists in illustration, animation and sound when a project calls for them.

What does a typical engagement look like?+

We work on individual projects and longer-term retainers. A defined brief can be scoped as a project; ongoing work may benefit from a retainer. We agree the scope, timing and fees with you before work begins.

Do you take on smaller brands and MSMEs?+

Yes! That's half the practice. You get agency-grade thinking without the agency machinery or the markup. While working with smaller, fast-growing brands is especially rewarding, we're also looking to take on larger, more established clients on a limited basis.

Where are you based out of?+

We are based out of Kolkata, but we have pan-India and even global coverage in work delivered. In today's connected environment location and physical presence is seldom the real barrier.

Let's talk

Have something that needs to be said well?

Tell us what, who it's for, and what it needs to achieve. We'll tell you whether we're the right fit.